Hot Topic Launches "Hot Topic Replay," a New Resale Program Enabled by thredUP
Leveraging thredUP's Resale-as-a-ServiceⓇ, Hot Topic now offers secondhand items from its own brand and other pop culture brands
"Incorporating resale into our business model is another step towards sustainability and an exciting opportunity for our customers. The launch of Hot Topic Replay provides our customers the ability to give their pop culture merchandise a second life," said
In addition to purchasing secondhand products at hottopic.thredup.com, customers in the
"Hot Topic is a brand that has maintained cultural relevance across decades. Their finger is on the pulse when it comes to younger shoppers who value self-expression and individuality or are seeking a dose of nostalgia," said
thredUP has more than a decade of innovation and operational expertise to help brands like Hot Topic enter the resale ecosystem and embrace a more sustainable, circular future.
thredUP is transforming resale with technology and a mission to inspire a new generation of consumers to think secondhand first. By making it easy to buy and sell secondhand, thredUP has become one of the world's largest online resale platforms for women's and kids' apparel, shoes and accessories. Sellers love thredUP because we make it easy to clean out their closets and unlock value for themselves or for the charity of their choice while doing good for the planet. Buyers love shopping value, premium and luxury brands all in one place, at up to 90% off estimated retail price. Our proprietary operating platform is the foundation for our managed marketplace and consists of distributed processing infrastructure, proprietary software and systems and data science expertise. With thredUP's Resale-as-a-Service, some of the world's leading brands and retailers are leveraging our platform to deliver customizable, scalable resale experiences to their customers. thredUP has processed over 137 million unique secondhand items from 55,000 brands across 100 categories. By extending the life cycle of clothing, thredUP is changing the way consumers shop and ushering in a more sustainable future for the fashion industry.
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