LG and thredUP Partner to Extend the Life of Clothes, Marking Expansion of thredUP's Resale-as-a-ServiceⓇ
Part of LG's 'Second Life' campaign, which aims to inspire people to care for what they wear and reduce their fashion footprint, the new initiative makes it simple for consumers to responsibly clean out unwanted items from their closets and give them a "second life" with the help of thredUP. Anyone in the
"While LG's top-rated washers and dryers help millions of Americans take the very best care of their fabrics, we know that styles change, tastes change, even sizes change," said
With this first-of-its-kind deal, LG joins other leading brands and retailers that rely on RaaSⓇ to deliver customized, scalable resale experiences to their customers, including GAP, Madewell, and Reformation. thredUP's 2021 Resale Report shows that an estimated 36 billion clothing items are thrown away in the
"At thredUP, we believe that to take fashion from linear to circular, we need to rethink every aspect of the clothing life cycle," said
LG and thredUP are both committed to educating consumers about the impact of their clothing choices and empowering them to reduce their fashion footprint – from best–in-class clothing care with LG washers and dryers to apparel resale through thredUP's RaaSⓇ. To request a clean out kit and learn more about how LG's Second Life initiative is inspiring people to care for clothing, upcycle and donate their clothes responsibly, visit www.LGSecondLife.com.
About
Contacts
taryn.brucia@lge.com
david.shulman@lg-one.com
About thredUP
thredUP is transforming resale with technology and a mission to inspire a new generation of consumers to think secondhand first. By making it easy to buy and sell secondhand, thredUP has become one of the world's largest resale platforms for women's and kids' apparel, shoes and accessories. Sellers love thredUP because we make it easy to clean out their closets and unlock value for themselves or for the charity of their choice while doing good for the planet. Buyers love shopping value, premium and luxury brands all in one place, at up to 90% off estimated retail price. Our proprietary operating platform is the foundation for our managed marketplace and consists of distributed processing infrastructure, proprietary software and systems and data science expertise. In 2018, we extended our platform with thredUP's Resale-As-A-Service (RaaSⓇ), which facilitates modern resale for a number of the world's leading brands and retailers. thredUP has processed over 125 million unique secondhand items from 35,000 brands across 100 categories. By extending the life cycle of clothing, thredUP is changing the way consumers shop and ushering in a more sustainable future for the fashion industry.
Contact
thredUP
media@thredup.com
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